Ultimate guides

How can online forms support my sales?

Sales teams find their jobs challenging with the amount of paperwork and data they need to keep track of. Online forms can solve this problem by providing an easy way for salespeople to track their progress and the data collected throughout their day.

Whether you're a large company contemplating further ways to expand your dominion or a fresh-started brand that's looking to boost its sale in a steady but unobstructed manner, one thing you need to acknowledge is that your users and customers are the backbones of your success. Establishing contact with them or opening doors to collect their feedback or important information that can benefit your brand is essential.

One strategy that is lesser-known but highly applicable is the integration and use of online forms. Yes, you read correctly. Online forms can support your sales and benefit your business immensely. Think of paperboys delivering from door to door; while those days are certainly over, consider the impact that connecting with a lot of people has. Today, we're enlisting all the ways in which online forms can support your sales, so don't miss out!

Gathering referrals

While a lot of businesses do not take this into too much consideration, referrals are very strong sources of potential sales. Relying on traditional methods such as word-to-mouth or the occasional mentioning of what could be very strong sale candidates is a risk that will hurt your sales more than you know. Referrals come in a variety of ways, through rushed emails or quick calls, and these are all volatile sources.

The best way to make sure that referrals come to you unhindered is through the provision of online forms. Not only do they allow the information to reach you directly, but you can also produce the form with sections that can accommodate more detail for more sales potential. The result? You can make sure your referrals always come through, and you have a strong base to work with as you approach a prospect.

Generating leads

Leads are like currency in the business world, and why, may you ask, is that? Because they signal that a fresh prospect may very well be at bay. Creating leads and then extracting a good conversion rate out of them requires a good strategy but also generates an incredible turnout in the long run. Think of the out-reach that you'll have with every lead.

So, what's the absolute best way of generating leads? Online forms, of course! Forms are a great way to provide an easily accessible platform where all relevant details regarding leads can be integrated. There are also many other creative ways in which leads can be approached through online forms, such as automatic emails carrying forms, allowing site visitors to obtain more information and turn a potential sale into an actual one.

The web of networking

In a world that resembles a big globe of tech more and more every day, it’s no secret that businesses are constantly acquainting with individuals and joining forces with one another. After all, broadening your horizons is never a bad idea. So, how would online forms be helpful to you in this context? Think of the fuss you go through as you collect contact cards, business labels, and so on and so forth. An easier way to do this is having a digital form at hand.

Whenever you're in a position to ask a prospect or a professional for their information or contact details, use a pre-made online form that caters to every detail that would benefit you as you're in the process of turning these prospects into full fledge sales. On another note, this would communicate a whole lot of professionalism on the part of your brand.  

Place your Form above The Fold

Anything you should do on a landing page should be aimed at increasing interaction and gaining the confidence of the relevant people. It's all about influence. The amount of time spent frequently engaged peaks above the fold. As a result, putting crucial features like forms, CTAs, and other call-to-actions in this first real estate will give you the most exposure to potential customers and can aid with lead capture.

When it comes to lead generation form optimization, most people are aware that positioning the form above the fold usually produces results because it pulls your visitors' attention to your CTA right away. As a result, significant conversion optimization is achieved. In many of these cases, it's vital to place your online marketing form and CTA above the fold.

Ensuring strong call-to-action

Many B2B marketers have no calls-to-action on their inside pages, which leads to forms, which is surprising. If you do have a CTA, it needs to be powerful and memorable. The call-to-action is the deciding factor in whether or not a visitor will convert. To put it another way, whatever action you take will convert visitors into potential buyers or send them away. If you want to constantly produce fresh sales, you'll need a strong call to action.

People are compelled to click on a strong CTA. Even after the user has left the landing page, it leaves a lasting impression. The most important thing you'll ever learn is that there is no such thing as an "ultimate button" that works in every scenario. The truth is that call-to-action buttons come in a variety of sizes, colors, and forms, and there is no one-size-fits-all solution to enhance sales rates.

Increase in Sales

An online form builder can help sales teams in managing communication and online orders more productively. Sales reps, for example, can develop online forms for contract administration, training assessments, demo or meeting requests, manager approvals, product orders, and other purposes. Online forms, for example, can improve the productivity of a variety of sales operations, including product orders.

Respondents believe that a digital transaction management system has a "very significant" competitive influence on the sales business function. In addition, after creating a secure online purchase form for Thanksgiving, a food service company sold more turkeys than ever before. The company had comparable success over Easter, with sales being two and a half times higher due to the ease of ordering.

Bottom Line

Using online forms necessitates some work and knowledge of the market and customer personas, as well as an awareness of what motivates a user to sign up for a product or service. With a variety of tools accessible to set up online forms and surveys, such as QuestionScout, many types of businesses and services can set them up and do more business.